How to Use This Tool
Shorts RPM is the revenue you actually received for every 1,000 engaged views. Enter the Shorts Feed revenue shown in YouTube Analytics and the matching engaged views for the same dates. Mixing a 28-day revenue figure with lifetime views produces a precise-looking but useless answer.
Why there is no universal Shorts RPM
YouTube pools ads shown between Shorts, allocates the creator pool by engaged-view share within each country and then applies the creator revenue share. YouTube's current help documentation says monetising creators keep 45% of the revenue allocated to them. Geography, season, advertiser demand and eligible views therefore move RPM even when content quality does not change.
Use the comparison, not an internet average
The previous-period inputs reveal whether your own RPM rose or fell. That is more actionable than comparing a US-heavy channel with a global entertainment channel. Forecasts assume the current RPM survives; treat them as scenarios, not promised income.
What this calculator does not claim
It does not reverse-engineer the creator pool or predict advertiser demand. It also does not include sponsorships, affiliates, memberships or long-form watch-page revenue. Those are different revenue streams and should be measured separately.
Sources & assumptions
Tool Spec v2 · verified 2026-08-18. Platform rules and fees can change; the editable inputs remain authoritative for your account.
Official references
- YouTube Help — Shorts monetization policies (checked 2026-08-18)
Model assumptions
- RPM is observed revenue per 1,000 eligible engaged views, not a guaranteed platform rate.
- Forecast revenue assumes the entered RPM and eligible-view share remain stable over the forecast period.
